Tuesday, April 29, 2008

John C. Maxwell Author Brand

It has been ten years since I began working with Thomas Nelson Publishers on the John Maxwell brand. The 21 Irrefutable Laws of Leadership was one of my first book cover design assignments, and I could have never imagined that it would become one of the most significant brands that I would have the opportunity to be a part of. To date, John C. Maxwell’s books have sold over 30 million copies and he is considered the number one authority on leadership and teamwork. I am honored to have help shape the look of his brand and packaging over the years. I am also very grateful to Belinda Bass of Thomas Nelson for entrusting such and important author brand to me.